Akshay Kumar has been known to sometimes get involved with the editing of his films. However, aside from that and acting, he seems to remain out of the way of anything else, including the planning of promotions. However, it appears the actor might be trying his hand at marketing a film with his next, ‘Rustom’.
The film, which scheduled for an August release, also stars Ileana D-Cruz. Deccan Chronicle reports that Kumar will be looking at the marketing this time in a similar way to Shah Rukh Khan and Aamir Khan get involved with their films.
‘Rustom’ marks the directorial debut of Tinu Desai.
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