Tata Sky & Netflix sign strategic content deal

Direct-to-home, Tata Sky and Netflix have signed a strategic deal for content delivery.

The partnership will give Tata Sky subscribers in India access the entire Netflix service, in the coming months.

“Tata Sky’s partnership with Netflix adds another dimension to providing world-wide quality content on-demand for our subscribers. Keeping up with our promise of pioneering innovation, we will soon announce the offering that is possible with this partnership,” said Harit Nagpal, Managing Director and Chief Executive Officer, Tata Sky.

Netflix global head of business development Bill Holmes said, “With this new partnership and Netflix’s stellar line-up of original content from across the world, Tata Sky’s customers will be able to seamlessly access and enjoy all the best entertainment in one place.”