After a slow launch of new shows, 9X is leaving no stone unturned to hype the debut of its next big property called ‘Bikhray Pal’.

The drama has been described as “a unique fiction show based on scattered moments of unrequited love,” by a company press release.

“It would be a true inspiration to the millions of people who somewhere either ‘Read, Believed or Lived’ in the genre called ‘Romance’, adds the release.

Vikas Varma, Head of Content and Programming, 9X, said, “We are in the process of strengthening the weekday and weekend viewing on the Channel, with fresh content. I am convinced that Bikhray Pal, which is developed in-house by the team of 9X, will also receive an encouraging response from viewers just like the other new shows on the Channel.”

Recently, 9X has launched ‘Black’, ‘Sai Bhakton Ki Sachchi Kahaniyan’, ‘Biwi O Biwi’, ‘Chandini Raatein’ and ‘Kuchh Kook Hota Hai’ among others. Besides ‘Bikhray Pal’, 9X will also air ‘Fact Miss Teen India’ – a one of a kind beauty pageant-come reality series, starting mid-June.

‘Bikhray Pal’ starts on 9X India on Monday 25th May. The show is set to debut on UK screens in early June.